Methodology for Improving Passenger Applications in Public Transport

Abstract

Public transport plays a key role in the mobility of the population and in the efficient functioning of both urban and suburban areas. Continuous technological advancement and the changing needs of passengers create new challenges and opportunities in the development of digital solutions for public transport. Mobile applications have become an integral part of travel, enabling users′ easier access to transport information, route planning, and ticket purchase. The aim of this article is to propose a methodology that systematically analyses existing digital solutions, identifies their shortcomings, and suggests new functionalities that will enhance the comfort and efficiency of public transport. The process includes a comprehensive approach ranging from the analysis of passenger behaviour and evaluation of existing applications to the proposal of innovative solutions, followed by their development, testing, and implementation. This systematic approach ensures that new technological solutions will be optimized for a wide range of users – from daily commuters to tourists and individuals with specific needs. The proposed solution is necessary in the context of future implementation of EU directives, and its results can contribute to increasing the competitiveness of public transport and its efficient use. The article provides a comprehensive methodology that serves as a key tool for innovation in public transport applications. This methodology contributes to improving the user experience, increasing the efficiency of transport services, and supporting the overall development of public transport.